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商品編號： 9-707-401 出版日期： 2006/11/20 作者姓名： Piskorski, Mikolaj Jan;Spadini, Alessandro L. 商品類別： Competitive strategy 商品規格： 25p 再版日期： 地域： 產業： Consumer products 個案年度： 2000 - 2000
商品敘述：
In response to a huge crisis in 2000, the new CEO of Procter & Gamble has to decide whether to continue with an unusual organizational design or to revert to the old matrix organization. Describes all the organizational designs used by Procter & Gamble from the 1920s onward, including geographic, product, and matrix architectures. Market development organizations, global business units, and global business services unit, each of which is heavily interdependent with the others and none of which has a clear decision-making advantage, comprise the unusual organizational design. Examination of the different organizational designs, trade-offs associated with each organizational architecture as well as the accompanying implementation problems.
涵蓋領域：
Corporate strategy;Decentralization;Diversified companies;Matrix organization;Organizational change;Organizational design;Strategy implementation
相關資料：
Supplement (Field), (9-707-402), 11p, by Mikolaj Jan Piskorski, Alessandro L. Spadini
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